Aviva Pensions

Most people don’t understand their pension 
and Aviva wanted to do more to give scheme members clarity. In a changing market, it also wanted scheme trustees to purchase Aviva annuities with confidence that their members will be supported.

We undertook three cycles of design, testing 
and iteration, with intensive design sprints, agile working and rapid turnaround of user testing reports. We discovered what real customers need and the language that resonates with them, and defined features that we tested and validated. We delivered a product that has gone into development and will transform the way members interact with their Aviva pensions.

The senior stakeholder said:

"Studiomade has 
a collaborative, engaging way of working and 
the entire team is positive, expert and outcome focused. Their delivery has made a massive impact in our ability to galvanise senior internal stakeholders and external audiences.”