The latest updates and insights from the studio.
We are excited to announce that one of our most recent projects ‘Hearing Birdsong’ is going to be exhibited as part of the Design Museum’s ‘Future of Ageing’ exhibition.
‘Hearing Birdsong’ is a digital product designed for people to screen themselves for hearing loss in the comfort of their own homes and is a concept created by Tom Woods, co-founder of Kennedy Woods, a practice that creates positive social impact through user-centred design & architecture. The project is being funded by the Design Age Institute.
Our role in this project has been creative and digital partner – designing, illustrating and developing the working digital prototype that will be active as part of ongoing user testing, and showcased at the ‘Future of Ageing’ exhibition.
Practitioners, researchers, engineers, designers and people with hearing loss have all helped to get Hearing Birdsong to a stage of delivering a working prototype which we are all very excited about. Immerse yourself in the rich soundscape… visit https://beta.hearingbirdsong.com
Exhibition details here: https://designmuseum.org/exhibitions/the-future-of-ageing
Left field Live announce Melbourne fixtures
Great to see our client, Left Field Live, establishing landmark pre-season tours including Crystal Palace facing Manchester United in Melbourne. Palace will play Manchester United on Tuesday, 19th July (20:10 AEST / 11:10 am BST) at the iconic Melbourne Cricket Ground (MCG) in Victoria, Australia, which seats 100,000. As reported by Crystal Palace’s communications team, the news will be warmly received by the their Australian fans, as well as those intending to travel from England.
Crystal Palace F.C. Chairman Steve Parish said: “We are absolutely delighted to be visiting Australia for the first time in the club’s history, even more so following our two planned trips in recent pre-seasons being postponed due to COVID. “It will be fantastic to finally witness Crystal Palace play in Australia, and to do so at the iconic MCG in front of our Australian fans and strong travelling support is something the entire squad and staff, led by Patrick Vieira, are excited about.”
How to achieve successful digital transformation within fund management
Today we’ve launched a concise overview of where fund management brands should focus when looking to achieve successful digital transformation. With finance-sector expertise through working with established brand organisations across EMEA, APAC and the US, we are well-positioned to help fund brands improve their customer experience, digital activation and strategic positioning within the market. Download our quick guide.
Bleepa attend IRIA 2022 in Bengaluru
Bleepa, Feedback Medical’s secure imaging app that connects medical professionals safely and securely are attending India’s IRIA 2022 event. The 4-day schedule represents the beginning for a number of our clients of stepping back into the live event space for customer connection and engagement. We wish the whole Bleepa team success as they begin building a wider brand presence within the Indian healthcare sector.
Studiomade video showreel released
We’re pleased to say that our Vimeo channel has just been updated to add in fresh videos from some of our latest projects. View our showreel.
Design Age Institute and Kennedy Woods commission
We are excited to announce that we are working on a project that has the potential to help millions of people. Hearing loss drives many critical age-related challenges, including social isolation, with strong links to increased dementia risks and cognitive deterioration. Hearing Birdsong is an immersive digital audioscape that uses the inviting sound of British birdsong to engage people with their hearing health and remove the barriers of social stigma and poor user design.
Our team have won the competitive tender to support both the Design Age Institute and Kennedy Woods in designing and developing the digital experience and app prototype for Hearing Birdsong. The product will be showcased this summer in The Design Museum.
Healthcare UK: Healthy Ageing campaign launched
The global population is continuing to age, with the pace of ageing increasing rapidly. In 2019, the United Nations’ World Population Prospects report projected that by 2030, the number of people aged 60 and over will rise by 38 per cent, from 1 billion to 1.4 billion. Globally, this age group will outnumber youth, and the increase will be greatest and fastest in the developing world – a very hot topic, and one that is a priority for countries across the globe.
We are proud to have launched a thought leadership campaign on behalf of Healthcare UK and the government that frames this global issue and discovers points of action. Read more in the case study here.
Nissan Ariya EV campaign launched
Continuing our partnership work with both Edelman and Nissan, our colour-centric motion campaign has been released across EMEA. View the press release or read more in-depth information in our case study.
Getir digital activation released at Tottenham Hotspurs FC
Today our digital activation for Getir, partnered through CAA, launched at the Tottenham Hotspurs vs Manchester United match. Encouraging user engagement through competition mechanics, the digital product has already begun receiving live traffic and the team are excited to how this can help build fanbase engagement over the coming months. Read our case study.